Still lacking such a positive and potentially exciting
word as bachelor, single women are relegated as oddities, mistakes, unfortunate defaults in hetersexual system where we are born to couple and reproduce. Although feminist gains have granted a certain degree of acceptance of single women, there is an assumption that the choice must be cloaked in some lack. Why would anyone want to be single? This negative situating of women's choices to not couple is fostered by the popular, incessant and mythic stories of romantic love the media provides us with. A constant barrage of prods to fall in love, advertising, television, movies, and music create an ongoing hypnotic love-wash providing us with what we come to believe as the reality and necessity of love.

We fall in love with the notion of falling in love, an obsession similar to my dog trying to catch his tail. With lyrics taken from the popular cinderella (she's not only poor but now a prostitute) movie "Moulin Rouge," All You Need is Love juxtaposes the scripted and canned quality of how we define and identify love with imagery of purposeful destruction of one of the most prevalent symbols of female [re]productivity, the egg. Empowered to choose or not to choose to couple, women make choices despite the dominant stories of love triumphing all. Fully regaled in feminine dress, aware of the limited supply of eggs, and deliberately blowing her part of the deal, the main character in All You Need is Love daily works toward a different type of productivity.